Real Clues

[RealClues] #312: Jott

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This week at www.LuxuryClues.com:
Ten Luxury Trends from Leading Luxury Real Estate Marketer, Jo Ellen Nash (Trends 4 and 5 will appear this week)
Custom Building Series: Bricks and Stone
Would You Schedule Your Wedding Day at Your New Home the Day After Closing?

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Table of Contents:
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1. CoachingClues: Stop Texting, Start Jotting
2. Welcome Notes: Self-fulfilling Prophecy--Is It Trapping You?
3. Reprise: Back to Basics: Strategies to Sell Properties that Don't Sell, Part 1
4. Create a Better Life: Are Self Defeating Habits Defeating Your Business
5. Positive News for Positive Realtors(reg): Rate Decrease, Decreases in Inventory, the Best Opportunity for Buyers Ever.
6. Featured Products: Coaching for only $149.00
7. Increase Your Production with Personal Coaching
8. Give Us Your Feedback on this Newsletter
9. How to Subscribe/Unsubscribe

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1. CoachingClues: Stop Texting, Start Jotting
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Have you ever watched someone text message while they're driving? A new service called Jott.com may soon make simple texting obsolete.

For many Boomers, texting has always been a bit of the challenge. Many of us get the concept, but seeing or pushing the keys without our glasses is difficult.

For the last year, I've been telling audiences on the speaking circuit that when Gen X and Gen Y have children, their kids will make fun of them for doing that "stupid thumb thing." Texting will be replaced by video. At that point, face-to-face skills will once again become important. In fact, at the Consumer Electronics show a few weeks ago in Las Vegas, one company was demonstrating a watch similar to the one that Dick Tracy wore in the old comic strip. For those of you who are too young to know about this, Tracy could speak into his watch and send a message. The 2008 version not only sends an audio message, it also accesses the Internet and can send video as well. In other words, it's a watch, a telephone, a web browser, and a video camera rolled into one. While it wasn't very pretty, it is a harbinger of the next wave of technology innovations that can do almost everything.

Enter Jott
Jott.com is one of the coolest technology tools that you can use as a real estate agent. It takes about 20 to 30 minutes to set up your account and there's no charge for the service. Once your account is set up, you can leave yourself a message or broadcast your message to one or more people in a single easy step. For example, once you have entered your important phone numbers into the Jott.com system, the system will contact them automatically using the Jott.com voice recognition software. Thus, if you wanted to let both the buyers and sellers know that you have loan approval, you would call Jott.com. The system greets you and asks, "Who would you like to Jott?" You reply by giving both the buyer and seller names or you could also use a grouping that you set up for that particular transaction. The system then takes your message and delivers it to your recipients both as a MP3 file that can be played on your phone or computer. It also sends an email and a text version as well. This is much more efficient than texting and much safer.

The flexibility that Jott gives you is amazing and there are literally hundreds of applications for this tool. Here are just a few that apply to the real estate industry.

1. Track your expenses
How many time have you forgotten to write down your mileage or forgotten to record how much money you put in a meter? All you have to do is to call Jott using your hands free headset and record the amounts. When you return to your office, there is both a written and a text reminder of the expense. If you work with an assistant, this is a simple way to rid yourself of the pain of tracking petty cash.

2. Need a reminder?
One of the cool functions on Jott is the ability to specify when you would like a written reminder delivered. For example, if you have a habit of forgetting things, you can have Jott send you a reminder at the time you need it the next day. It's often frustrating when you want to make sure that you remember something and you are unable to write it down because you are driving. Jott takes care of the problem easily.

3. Maximize your warm calling
With Jott, you can leave a message with your buyers about that new listing you just saw. Instead of having to send them an email describing it, you can now leave the description on Jott and your clients can choose how they receive it--by phone, by MP3, email, or text. You can also use Jott to send out a message to everyone in a particular group such as all of your first time buyers. Rather than having to call everyone about that new listing or price reduction, you only need to make one phone call to let everyone know.

4. Use Jott as a business planning tool
Before you go to bed each night or first thing in the morning, put together the list of items that you need to accomplish, starting with the most important ones first. Jott can give you reminders throughout the course of the day of what you need to accomplish. This can help you stay focused on accomplishing what matters rather than getting distracted by other activities.

5. Customize your communication to fit your client preferences
For the first time in history, the age of our clients determines the way in which they would like to communicate with you. Jott gives you the flexibility of using phone, text, email, or MP3 files to communicate with your clients. Isn't it time to stop texting and to start jotting?

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2. Welcome Notes
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Welcome to our new subscribers this week. Each week RealClues provides you with great strategies to improve both your business and your life. If you find this issue of RealClues helpful, take a moment to hit the "forward" button and send it to another friend in the business.

If you have resisted texting, Jott is an amazing tool that will let you bypass the dinky keyboards and carpal thumb syndrome. One of the most important reasons for using Jott is to allow your clients to determine which type of communication they want from you. You don't have to text to send a text with Jott. I love the idea of doing email, texting, and/or MP3 voice communication all by making a phone call. Best of all, you don't have to choose one over the other because the system does it automatically.

"Self-fulfilling prophecy" is a psychological theory that has been repeatedly verified through scientific research. The theory says, "What we expect to happen, will happen." In other words, when you expect bad things to happen, they do. By the same token, when you expect good things to happen and consistently focus on what is positive, your life becomes better as well. If you haven't been over to Positive News for Positive Realtors, don't miss this great opportunity to hear what's right about today's real estate market. Things are improving in many areas and a substantial number of agents are reporting increases in sales. This week's Positive News (which will post on 2/6 due to my travel schedule this week), is a fun look at what the Giants' victory at the Super Bowl means for the real estate market. Don't let the negativity in the press and others around you create a negative self fulfilling prophecy in your business.

Make it a great week!

Bernice Ross, MCC, and Byron Van Arsdale, MCC
www.RealEstateCoach.com, www.LuxuryClues.com, www.RossdalePress.com, www.ConferenceCallTraining.com, and www.TeleconferenceLine.com

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3. Reprise: Strategies to Sell Properties that Don't Sell,
Part 2: All the World's a Stage
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Shakespeare once said that, "All the world's a stage." When it comes to selling real estate in today's market, staging is a vital tool. This article first ran in 2004 when staging was still a fairly innovative trend. The eight tips here will help you to stage your listings more effectively.

http://www.realestatecoach.com/articles_archive/art20040907.html

In case you missed Part 1:

http://www.realestatecoach.com/articles_archive/art20040830.html

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4. Create a Better Life: Ten Tips to Having a Better Life
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What are the most special memories in your life? Chances are that they had nothing to do with business. Instead, it's the times spent away from business that really make the most difference in our lives. This article first ran in 2004 and has ten tips to help you have a more rewarding and satisfying life outside of real estate.

http://www.realestatecoach.com/articles_archive/art20040607.html

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5. Positive News for Positive Realtors(reg)
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Avram Goldman, the CEO of GMAC Pacific Union in the San Francisco Bay Area, wrote a great piece about how the Superbowl winners correlate with the economy. Find out whether a New York Giants win is a good or bad harbinger of things to come.

http://listenandlearnrealestate.com/news.html

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6. Featured Products: Our Best Selling Package
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We have a great bundle that can help you up your production today. Our Waging War package includes a copy of Waging War on Real Estate's Discounters ($23.95), our Waging War Script cards ($39.95) and our Waging War Scripts on audio CD ($69.95) for only $99.00 plus shipping and handling. Waging War is more than just a way to overcome competitors--it's an entire real estate business system that provides you with multiple ways to build your business through both traditional and web marketing strategies. You will also learn how to convert more listing appointments into signed business at a full commission. Don't miss this great value--learn why our many raving fans are saying, "Waging War on Real Estate's Discounters" is the best real estate book ever written. To order, click on the link below.

http://www.profcs.com/app/netcart.asp?setCookie=TRUE&MerchantID=35347&ProductID=2571887

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7. Increase Your Production with Personal Coaching
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Looking for a well-trained coach who knows the real estate business? Our coaching team can help you increase your production and make your dreams come true! Send an e-mail to Shane@RealEstateCoach.com and we'll help find the right coach for you.

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8. Give Us Your Feedback On This Newsletter
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We want your feedback-to share your thoughts and suggestions, please e-mail us at Shane@RealEstateCoach.com.

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9. How to Subscribe/Unsubscribe
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Visit our Web site, http://www.RealEstateCoach.com to subscribe/unsubscribe to RealClues.

Copyright (c) 1996-2008, RealEstateCoach.com and Teleclass4U.com, LLC. All rights reserved. Permission is granted to reproduce, copy or distribute RealClues as long as this copyright notice and full information about contacting the contributors to this newsletter is attached.

Contributors to this newsletter:
Bernice Ross, MCC, and Byron Van Arsdale, MCC, Owners, www.RealEstateCoach.com, www.LuxuryClues.com, www.ConferenceCallTraining.com; www.RossdalePress.com; and www.TeleconferenceLine.com
Shane Bowlin, REC General Manager

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